Tuesday, November 20, 2012

What do the land of Gangam style Seoul and fashion capital London have in common?

Stamps and Postage seem to be everywhere I go, whether it be Designer or Highstreet, fashion capital London or the land of Gangam style Seoul and Mary Katranzou's "Stamps / Money" or Low Classics "My type of Love Letter" are perfect case in point examples. 

Though both the brands are addressing the same theme- its application demonstrate 2 very similar yet  distinct design styles. In the examples below we can see that white is a popular base colour option- lending a neat and clean appearance to the over all look- however, the silhouettes of the two designers showcase the difference in their target audience.

1) Katranzou's collection on Net-A-Porter ranges from £338 to £2850 whereas Low Classics which has yet to create its online & international presence, would range anywhere between £20 to £200. 

2) The clean and simple silhouettes of garments by Low Classics aim at those looking for oversized, functional, minimalistic and somewhat androgynous type of garments. 

    Whereas Katranzou's attention to print placement and intricate garment construction detail are more appealing to those looking for exclusive, bolder, all-in-one, with a fitted & flowy essence- type of pieces to add to their wardrobe.

Ultimately it all boils down to one question: Who Would You Wear + Where?





Photo Credits:
www.catwalking.com
www.stylebubble.co.uk


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